Ethical banking made easy

The fastest way to align your money with your values.

Your money.

Your values.

Big banks make billions funding exploitive industries that hurt people, animals, and our planet. Purpose makes it easy to bank responsibly, understand the impact of financial decisions, and get rewarded for supporting ethical businesses and brands.

Bank with purpose

A mobile bank account with zero fees, and FDIC insured for up to $250,000. Your deposits never fund fossil fuels, factory farming, or private prisons. And as a double bottom-line business, Purpose will dedicate a percentage of each transaction to support a non-profit organization of your choice.

Understand your impact

Whether it's reducing your carbon footprint or supporting minority-owned businesses, you can't change what you can't measure. Tell us what you care about and we'll help you nudge your spending to better match your values.

Get rewarded for being you

Purpose rewards you for supporting ethical businesses and brands. Get cash back and flash deals on products that are better for people, animals, and the planet.

Security you can trust

FDIC insured

Your deposits are FDIC insured up to $250,000 through our partner bank

Fraud protection

Mastercard zero-liability guarantee1

Real-time alerts

Freeze or unfreeze your card instantly inside the app


Bank-grade encryption and authentication

Be the change

Join us on our mission to harness the economic power of millions of conscious consumers towards a kinder and more sustainable future.

Join the waitlist

The Purpose Mastercard® Debit Card is issued pursuant to license by Mastercard International Incorporated. Mastercard is a registered trademark, and the circles design is a trademark of Mastercard International Incorporated. Program Management services provided by Galileo Financial Technologies, LLC. Spend anywhere Mastercard is accepted.

Spend everywhere Mastercard® debit cards are accepted.

1Conditions and exceptions apply – see Deposit Account Agreement.